hey there, founder
Big ideas deserve a business that can hold them.
Business infrastructure and implementation for purpose-driven founders
Let's Get StartedSystems and support for founders who outgrew the duct tape
Your ideas, offers, clients and responsibilities grew. The systems holding them up didn't. That's where Rise + Root comes in.
We build and run the backend of your business, from your tech stack and automations to client onboarding, content calendars and launch logistics. And yes, the life stuff too: calendars, travel plans, partnerships, even the grocery order. Think hype best friend who also happens to keep your whole life organized.
we handle the juggle
Hi, I'm Kristen
Meet the Founder
I spent years in corporate operations building the systems that kept big teams running. Then a boss decided one mistake outweighed everything I'd delivered, and I decided I was done building inside someone else's blueprint.
Rise + Root is what I built instead: a business that lets me show up for school events and family trips, and gives founders like you the infrastructure to do the same.
Sunday morning faith, Sunday night football energy, and a color-coded plan for everything in between.
Read My StoryWhat We Handle
The backend of your business, and the parts of life that keep getting in the way of it.
Book a CallOne Point of Contact
You work directly with me and a small, hand-picked team. No rotating cast, no starting over.
Systems + Tech Stack Setup
HoneyBook, Kajabi, Notion and the tools you already pay for, finally talking to each other.
Automations That Save Real Hours
Email sequences, intake flows and reminders that run while you're with your clients or your kids.
Client Experience + Onboarding
Contracts, welcome packets and handoffs that make a great first impression every single time.
Content Calendars + Launch Support
Planning, scheduling and the behind-the-scenes logistics that get your offers out the door.
Life Logistics, Handled
Calendar wrangling, travel plans, partnership outreach and the errands that quietly eat your week.
The Rise + Root Difference
One
Built by Someone Who Lives the Juggle
I run this business alongside a full-time job and a full family life. I know what it takes to build in the margins, and I build systems that respect yours.
Two
Infrastructure First, Then Momentum
We fix the foundation before we stack more on top of it, so every new offer, client and launch has somewhere solid to land.
Three
Small Team, Real Relationship
We keep our team intentionally small, so you get people who know your business, your voice and your goals inside and out.
Why Your Backend Matters More Than Your Next Big Idea
Every new offer, client and opportunity puts more weight on the systems behind it. When those systems run on sticky notes and late nights, growth starts to feel like pressure instead of progress. Strong infrastructure is what lets you say yes to the next big idea without dropping everything else.
Real Work. Real Momentum.
The strategy matters. So does what actually happened next.
Wellness + Retreats
Retreat launches + customer journeys
Offer positioning, Kajabi builds, email communication, partnerships, vendor coordination, sales support and the guest experience across multiple destinations.
Financial Services
Relationship marketing that turned into real conversations
A targeted campaign of 300+ postcards, plus client communication, scheduling and thoughtful follow-up that led to renewed appointments.
Content Creator
Audience growth + content support
Consistent, audience-aware content and implementation while the platform grew from about 28,000 to 30,500 followers.
Every Partnership
What real partnership looks like
Understanding what the business needs, noticing what is missing, and helping the right work move. It is never just about checking boxes.
building in the in-between
Come Hang Out on Instagram
Real talk on building a business in the margins of a full life, plus Car Line Confessions, systems tips and the occasional Lions rant.
Follow @riseandrootmethod