hey there, founder
Big ideas deserve a business that can hold them.
You've got the vision. I help bring the moving pieces together, build what needs building, and keep it all running.
Let's Get Startedwe handle the juggle
Systems and support for founders who outgrew the duct tape
Your ideas, offers, clients and responsibilities grew.
The systems holding them up didn't.
That's where Rise + Root comes in. I build and run the backend of your business, from Kajabi launches, retreat portals and email campaigns to Shopify operations, client onboarding, content, graphics and the systems underneath it all.
And yes, the life stuff too: calendars, travel plans, partnerships, even the grocery order.
Think hype best friend who also happens to keep your whole life organized.
Hi, I'm Kristen
Meet the Founder
I spent years in corporate operations building the systems that kept big teams running. Then a boss decided one mistake outweighed everything I'd delivered, and I decided I was done building inside someone else's blueprint.
Rise + Root is what I built instead: a business that lets me show up for school events and family trips, and gives founders like you the infrastructure to do the same.
Sunday morning faith, Sunday night football energy, and a color-coded plan for everything in between.
Read My StoryWhat We Handle
The backend of your business, and the parts of life that keep getting in the way of it.
Let's Get StartedLaunches + Digital Offers
Kajabi sites and migrations, sales pages, retreat portals, registration and payment flows.
Marketing + Client Relationships
Email campaigns, nurture sequences, direct mail, partnerships and follow-up that brings people back.
E-commerce Operations
Shopify support, order troubleshooting, Printful and Printify fulfillment, returns and customer service.
Content, Graphics + Personal Brands
Content strategy and calendars, scroll-stopping social graphics and carousels, lead magnets and templates, plus the analysis behind what's working.
Systems + Infrastructure
SOPs, client onboarding, automations, integrations and the workflows that hold it all together.
Life Logistics, Handled
Calendar wrangling, travel plans, partnership outreach and the errands that quietly eat your week.
Figure it out. Build it. Keep it running.
Strategy
We decide what matters now
Launch plans, customer journeys, priorities and the order of operations. You get a clear plan you'll actually use.
Build
I implement it, hands on
Kajabi builds, automations, SOPs, campaigns, graphics and onboarding flows. You get systems that work on day one.
Run
I stay and keep it moving
Inbox and order support, campaign rollouts, project management and reporting. You get your time and brain back.
No packages, no cookie-cutter plans. Every partnership is built around what your business actually needs.
The Rise + Root Difference
One
Built by Someone Who Lives the Juggle
I run this business alongside a full-time job and a full family life. I know what it takes to build in the margins, and I build systems that respect yours.
Two
Infrastructure First, Then Momentum
We fix the foundation before we stack more on top of it, so every new offer, client and launch has somewhere solid to land.
Three
One Partner, Real Relationship
You work directly with me. No handoffs, no rotating cast, no explaining your business all over again.
Why Your Backend Matters More Than Your Next Big Idea
Every new offer, client and opportunity puts more weight on the systems behind it. When those systems run on sticky notes and late nights, growth starts to feel like pressure instead of progress. Strong infrastructure is what lets you say yes to the next big idea without dropping everything else.
no packages here
Support built around your business
Every founder I work with needs something a little different. Some need a launch carried over the finish line. Some need the Shopify inbox off their plate. Some need a partner in it with them month after month.
So I don't sell packages. We start with what's working, what's heavy and what's missing, and build the support around that.
Your business, your season, your kind of help.
building in the in-between
Come Hang Out on Instagram
Real talk on building a business in the margins of a full life, plus Car Line Confessions, systems tips and the occasional Lions rant.
Follow @riseandrootmethod